I LIKE TO CALL HIM MR. REMIX. SOME KNOW HIM AS DE LA GEEZY. THOSE CLOSEST TO HIM CALL HIM RAFAEL, AND WE KNOW HIM AS DE LA GHETTO.VERY MUCH IN THE STYLE OF ARTISTS LIKE PITBULL, DE LA GHETTO HAS COLLABORATED WITH SOME OF THE MOST SUCCESSFUL AND INFLUENTIAL ARTISTS IN THE HIP-SHAKING AND CADERA SWAYING REGGAETON GENRE.
Born in New York and raised in the barrio La Perla in San Juan, Puerto Rico, De La Ghetto got his big break on mastermind reggaeton producer Naldo’s “Sangre Nueva” mixtape in 2005. On Sangre Nueva he collaborated with fellow reggaeton artist Arcángel on the track Ven Pégate. The track set local clubs afire and the two MC’s joined forces to become Arcángel & De La Ghetto. The duo steadily began touring around the island and shortly after, they were signed to Baby Records owned by Zion from Zion y Lennox. In 2006 after being signed, they were featured on the mixtapes La Factoría Del Flow Volumes 1-3. The duo recorded the album Las Nuevas Amenazas in 2007 and once the album dropped, online reggaeton forums in Puerto Rico embraced the duo’s tiraera sound (battle style) that was a throwback to the underground sound; an old school pre-reggaeton sound.
Enter Jowell y Randy circa late 2007 climbing the top of the charts. The remix for the song Siente el Boom was the platform used to launch De La Ghetto as a soloist in this collaboration between Casa de Leones duo Jowell y Randy and Tito el Bambino. In that same year, De La Ghetto also collaborated on remixes for Alexis & Fido’s motel anthem 5 Letras, Zion’s Your Body and Sé. These collaborations and his flawless English pronunciation allowed him to venture into R&B and Hip Hop styles by collaborating with heavy hitters like Nelly, Timbaland, Beeny Man, Lil Wayne and Akon.
After collaborating on numerous projects, De La Ghetto embraced the grit and flow that the streets of New York influenced on him and inspired him to record the track Sensación del Bloque off his solo debut album Masacre Musical. This album was released in 2008 and the video for Sensación del Bloque received around 26 million hits on Youtube. Masacre Musical also featured Billboard topping hits like Tu Te Imaginas and Momento Que Te Vi, which features a collaboration with legendary DJ Blass. Masacre Musical is true to his style by being a bilingual lyrically charged ghetto vibe album. The title track of this album has inspired a new motion picture project that is currently under way. Ghettología, is proposed to be inspired by De La Ghetto’s life and is being filmed in his home barrio, La Perla in Puerto Rico.
His second solo album, Mi Movimiento is a fresh and innovative project in the urban R&B genre. The album dropped in late August of last year and featured 16 tracks that vary from reggaeton, Hip Hop, R&B and pop. Songs like Jala Gatillo and Tu y Yo are among the most standout tracks in the album.
What future plans are in store? Collaborations with Toby Love and Daddy Yankee on his new album Prestige are on the docket along with a new studio album titled Juntos Por Necesidad del Genero which marks a reunion with Arcángel La Maravilla. The one to mark on your calendar is July 26 when the DMV area will receive a visit from El Jefe del Bloke at Ibiza nightclub for a night filled with crazy beats and ghetto grooves.